The Business of Authority

Selling Confidence

Episode Summary

Do you know how to sell confidence?

Episode Notes

Do you know how to sell confidence?

Talking Points

Quotable Quotes

“What I realized was that the people who bought me and my services for this were really buying confidence.” –RM

“Every thought that comes out of my brain, you can get for free on my mailing list.” –JS

“You’re not going to share things or be vulnerable with someone you don’t trust.” –RM

“If somebody needs that in-person experience to feel like they’re getting their money’s worth, they’re not a good fit.” –JS